Port Vale's journey in the football world has been significantly influenced by Carol Shanahan, who became a pivotal figure after purchasing the club in 2019. Shanahan, alongside her husband Kevin, moved their software business to Burslem, adjacent to Port Vale's ground, which sparked her involvement in the community and ultimately led to her becoming an owner of the club. Her commitment to Port Vale is not just about football; it’s about uplifting the local community, particularly through the charitable Hubb Foundation she established in 2018. Under her ownership, Port Vale has faced both highs and lows, including a remarkable run to the quarter-finals of the FA Cup in April, a feat not achieved in 72 years. However, the club also experienced a setback, being relegated to League Two shortly after their FA Cup success. Shanahan embraces the challenges of club ownership, likening it to a game of snakes and ladders, where progress can be sudden and unpredictable. Her positive outlook, encapsulated in the mantra 'we win or we learn,' reflects her resilience and determination to make Port Vale a success. As she continues to navigate the complexities of football management, Shanahan's story is a testament to her dedication to both the club and the community it represents.